Tathiana and Alex, Co-Founders of Plain-T
The Ritual Tea: Mindful living with Plain-T
While there are many elements that shape how we live, nothing is more personal than how we care for ourselves. It is one of the oldest and most nourishing rituals in the world. In this episode, we're delighted to welcome Alex and Tathiana, founders of Plain-T, a boutique tea company located in Southampton, New York.
Built on a belief that mental and physical health are enhanced through the mindful consumption of whole leaf tea, Plain-T offers an exceptional assortment of specialty, hand-selected teas sourced from the world's most prized gardens.
Their thoughtfully curated collection has become a favorite among luxury hotels and spas, fine dining restaurants, and cafes that prioritize quality and experience. In fact, Plain-T was chosen to personally share their story and tea offerings with the Dalai Lama.
Their online destination engages through thoughtful storytelling, inviting exploration and fostering a lasting connection to the brand. At its heart, Plain-T reflects Alex and Tathiana’s personal journey with tea—a passion that reshaped their daily rituals and deepened their connection to its story and craft.
Through this journey, they came to see tea as more than a beverage, but a quiet, meaningful practice—one that invites us to slow down, savor the moment, and begin the year with intention.
